Marketing has evolved over the years. Nowadays, most brands rely on digital platforms to promote their services or products. However, one marketing tool that has stood the test of time is the use of custom promotional items.
These custom-branded products feature business logos and colors. The items can also have personalized messages for the customers or event attendees. Choosing the right promotional product can be a challenge, but you can never go wrong with button badges.
In this guide, we share tips to consider when buying button badges in the UK.
Quantity and Budget
Making custom button badges can be a creative project for DIY lovers. However, if you want many badges, hiring a manufacturer for mass production is the way to go. Rocket Badge is one of the best badge manufacturers in the UK.
Many suppliers offer bulk discounts, making it cost-effective to order larger quantities. Ensure that you read reviews for more insight about the manufacturer before finalizing the order. Also, don’t forget to ask for a quote.
Purpose and Design
Before you start shopping for button badges, it is crucial to understand their intended use. Do you want branded badges for promotional events, marketing campaigns, or creating awareness for special causes?
The answers to these questions will help guide you through the design phase. Consider factors like the logo, brand colors, and font. All of these will play a significant role in ensuring that the overall design is appealing and relevant to the intended use.
Badge Size and Shape
Size and shape are crucial when it comes to functionality. It is crucial to consider the size and shape when designing button badges in the UK. Choose a size that suits your target audience and the intended use of the badges.
Ensure that the logo and slogan are readable for better brand visibility. When it comes to shape, custom shapes will allow you to create unique badges that stand out. You can draw inspiration from existing badge designs used by other brands or organizations.
Material Quality
Besides leaving a lasting impression, your badges must also stand the test of time. The durability of your badges will depend on the material type used. Metal badges are known for longevity and a range of finishes.
However, metal pieces are expensive. Wood and rubber badges are good choices if you want a more cost-effective option. However, before selecting any material, inquire about the printing process to ensure vibrant and long-lasting colors.
Delivery and Quality Control
Designing custom button badges in the UK can be a lengthy process, depending on the order. However, they must be delivered on time, especially if they are to be used for an upcoming event. If you have a specific event or deadline, ensure that the supplier can meet your timeline.
Also, ask for a prototype before production begins. Get reviews about the button badge from your clients or customers. Ensure that everything on the badge is as it was discussed in the contract.
Wrapping Up
Custom button badges in the UK can be used for many activities. The tips shared in this guide will help you get the best badges that will leave a lasting impression on your employees or clients.
